Last updated: 28 July 2026
1. About this Cookie Policy
This Cookie Policy explains how Citrine Digital Marketing Solutions Ltd, trading as Ad Rehab (“Ad Rehab”, “we”, “us” or “our”), uses cookies and similar technologies when you visit:
This Policy explains:
what cookies and similar technologies are;
which types of technologies we may use;
why we use them;
how third parties may use them through our Website; and
how you can control or object to their use.
This Cookie Policy should be read alongside our Privacy Policy, which explains more broadly how we collect, use, retain and protect personal information.
2. Who We Are
The Website is operated by:
Citrine Digital Marketing Solutions Ltd
Trading as Ad Rehab
71–75 Shelton Street
Covent Garden
London
WC2H 9JQ
United Kingdom
Email: [email protected]
Citrine Digital Marketing Solutions Ltd is responsible for deciding how cookies and similar technologies are used on the Website, except where a third-party provider independently determines how it uses information collected through its technologies.
3. What Are Cookies?
Cookies are small text files that are placed on your computer, smartphone, tablet or other device when you visit a website.
Cookies can allow a website to recognise a device, remember preferences, maintain security, process transactions, understand how visitors use the website and measure the effectiveness of advertising.
Cookies may be:
Session cookies, which expire when you close your browser; or
Persistent cookies, which remain on your device for a set period or until you delete them.
Cookies may also be:
First-party cookies, which are placed by Ad Rehab; or
Third-party cookies, which are placed by another organisation providing services through the Website.
4. Similar Technologies
We may also use technologies that operate in a similar way to cookies, including:
tracking pixels and web beacons;
scripts and tags;
local storage;
software development kits;
device identifiers;
conversion-tracking technologies; and
navigational or link-tracking technologies.
References to “cookies” in this Policy include these similar storage and access technologies where appropriate.
5. Types of Cookies We May Use
5.1 Strictly Necessary Cookies
Strictly necessary cookies are required for the Website or a service requested by you to operate properly.
They may be used to:
protect the Website against fraud, abuse and security threats;
maintain website stability and load balancing;
remember items or services added to an online basket;
enable checkout and payment processing;
maintain a secure user session;
prevent duplicate transactions or form submissions; and
remember your cookie or privacy preferences.
These cookies cannot usually be disabled through our Website because the requested service may not function properly without them.
You may still be able to block them through your browser, although doing so may prevent parts of the Website from working.
5.2 Analytics and Performance Cookies
We use analytics and performance tools to understand how visitors interact with the Website.
These technologies may collect information about:
the pages you visit;
how you arrived at the Website;
how long you spend on particular pages;
links, buttons or forms you interact with;
technical errors or performance issues;
your browser and device type;
your operating system;
general or approximate geographic information;
website traffic sources;
completed enquiries, purchases or other conversion events; and
how visitors move through the Website.
We may use tools including Google Analytics 4 and tags managed through Google Tag Manager. Google Tag Manager is a tag-management system and may be used to deploy or control other analytics and advertising technologies.
We use this information to produce reports, improve the Website, understand the effectiveness of our content and identify areas where the Website could perform better.
Where analytics technologies are used solely to create aggregate statistical information about the use of the Website and satisfy the applicable legal requirements, we may use them without prior consent while providing a simple way for you to object.
Where an analytics technology does not meet an applicable exception, we will seek your consent before activating it.
5.3 Advertising and Retargeting Cookies
We use advertising platforms to promote Ad Rehab, measure our advertising and, where permitted, show advertisements to people who have previously visited or interacted with the Website.
These technologies may be used to:
record that you visited the Website;
measure whether an advertisement led to a visit, enquiry or purchase;
understand the performance of advertising campaigns;
prevent the same advertisement being displayed excessively;
create or include visitors in advertising audiences;
display advertisements based on previous interactions with the Website;
create similar or lookalike advertising audiences; and
attribute conversions to particular advertisements or campaigns.
Advertising technologies may include the Meta Pixel, conversion-tracking tags and technologies provided by platforms such as Meta, Google or other advertising partners we use.
Advertising and retargeting technologies are not strictly necessary for the Website to operate. Where required, they will be activated only after you have given consent.
Advertising providers may combine information collected through the Website with information they already hold about you, subject to their own privacy policies and account settings.
5.4 Functionality and Preference Cookies
Functionality cookies allow the Website to provide enhanced features or remember choices you make.
They may be used to remember:
language or regional preferences;
display or accessibility settings;
form selections;
previously selected website preferences; and
choices about how the Website should operate or appear.
Some functionality technologies may qualify for a legal exception where they are used only to adapt the Website’s appearance or functionality to your preferences and you are given a simple and free way to object.
Other functionality cookies may require your consent.
6. Third-Party Cookies
Some cookies and similar technologies used through the Website are provided by third parties.
These may include:
website hosting and security providers;
website analytics providers;
tag-management providers;
advertising and social-media platforms;
payment and checkout providers;
customer relationship management providers;
form, scheduling or communication providers; and
website optimisation or performance providers.
Third parties may receive information such as your IP address, browser information, device identifiers, pages visited, interactions, transaction events and advertising identifiers.
A third-party provider may act as our service provider, as a separate controller of personal information or in another legally recognised capacity. Its use of information will also be governed by its own privacy and cookie documentation.
7. Cookies Used for Payments and Purchases
When you purchase a product or service through the Website, our payment, checkout or fraud-prevention providers may place cookies that are necessary to:
process the transaction;
authenticate the payment;
prevent fraudulent transactions;
maintain checkout security; and
remember the contents of your basket during checkout.
Some of these technologies may be strictly necessary to provide the payment or checkout service you requested.
Payment providers may process information under their own privacy and cookie policies.
8. Consent and Legal Requirements
We use cookies and similar technologies in accordance with applicable UK privacy and electronic communications laws, including the UK GDPR, the Data Protection Act 2018 and the Privacy and Electronic Communications Regulations 2003, as amended.
Depending on the purpose of the technology, we may:
use it because it is strictly necessary to provide a service you requested;
rely on another applicable statutory exception;
provide you with a simple and free method of objecting; or
ask for your prior consent.
Advertising, behavioural targeting and retargeting technologies will require consent where applicable.
Where we rely on consent, you may refuse or withdraw that consent without affecting the lawfulness of processing carried out before the withdrawal.
9. Our Current Cookie-Control Arrangements
At the date of this Policy, the Website does not provide an on-site cookie banner or cookie-preference centre.
You can currently restrict or delete cookies through your browser settings and, where available, through the privacy or advertising settings provided by the relevant third-party platforms.
Ad Rehab intends to implement an appropriate cookie consent and preference mechanism for technologies that require prior consent. Non-essential advertising, retargeting and other consent-based technologies should not be activated until the required consent has been obtained.
Once a cookie-preference tool is available, you will be able to use it to accept, reject or change your choices for relevant categories of cookies.
10. Managing Cookies Through Your Browser
Most web browsers allow you to manage cookies through their settings.
Depending on your browser, you may be able to:
view cookies stored on your device;
delete individual cookies;
delete all cookies;
block all cookies;
block third-party cookies;
prevent cookies from particular websites;
clear cookies when the browser is closed; or
use private or incognito browsing.
Blocking all cookies may affect the operation of the Website. Certain features, including checkout, security, forms or payment functions, may not work correctly.
Browser controls may not prevent every form of tracking or storage technology. You may also need to adjust your settings directly with individual analytics or advertising providers.
11. Advertising Preferences
You may be able to manage personalised advertising through the settings provided by advertising platforms with which you have an account.
Changing an advertising preference does not necessarily mean that you will stop seeing advertisements. It may instead mean that advertisements are no longer selected using certain information about your interests or previous interactions.
Deleting cookies may also remove previously stored preferences. You may therefore need to set your preferences again when you return to the Website.
12. How Long Cookies Remain on Your Device
The length of time a cookie remains on your device depends on its purpose and configuration.
Some cookies expire when you close your browser. Others may remain for a defined period unless you delete them sooner.
Third-party providers determine the duration of many of the cookies they place. Their retention periods and technologies may change over time.
We will seek to ensure that cookies are retained only for as long as reasonably necessary for their stated purposes and in accordance with applicable law.
13. International Data Transfers
Some analytics, advertising, hosting, payment or technology providers may process information outside the United Kingdom.
Where personal information is transferred internationally, we will take reasonable steps to ensure that an appropriate legal transfer mechanism or safeguard is used where required.
Further information about international transfers and how we protect personal information is available in our Privacy Policy.
14. Do Not Track Signals
Some browsers provide a “Do Not Track” signal or similar privacy setting.
There is not always a consistent industry standard for how websites and third-party services respond to these signals. We may therefore not respond automatically to every browser-based signal.
You can still manage cookies through your browser, our future cookie-preference tool and the settings offered by relevant third-party providers.
15. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect:
changes to the cookies or technologies used on the Website;
changes to our analytics or advertising providers;
changes to the Website or the services we provide;
legal or regulatory developments; or
changes to our business practices.
When we make changes, we will update the “Last updated” date at the beginning of this Policy.
Where appropriate, we may also provide an additional notice about material changes.
16. Contact Us
For questions, concerns or requests relating to this Cookie Policy or our use of cookies and similar technologies, contact:
Citrine Digital Marketing Solutions Ltd
Trading as Ad Rehab
71–75 Shelton Street
Covent Garden
London
WC2H 9JQ
United Kingdom
Email: [email protected]